ARNOLD RIFKIN, whose Cheyenne Enterprises, LLC, is currently partnered with
such talent as Bruce Willis, Whoopi Goldberg and Danny Glover, has joined
the Board of Directors of on-line entertainment company MediaTrip.com.
Rifkin was a founding partner in the talent agency, Triad Artists before it
was acquired by the William Morris Agency in 1992. Soon after Rifkin went
on head the Motion Picture Department at William Morris before being named