Paul O’Higgins to Market Walt Disney Television, EMEA
Paul OHiggins has been appointed vp, marketing, Walt Disney Television, EMEA, to oversee all aspects of marketing, on and off air, across Europe, Middle East and Africa. He will be responsible for creating major marketing campaigns for Disneys key TV shows and channel launches, plus work with local markets to create the most successful strategies for them.
OHiggins was vp, creative at Nickelodeon, where he led the creative plans for on- and off-air, creating programming stunts, marathons, competitions and short-form interstitials.