Universal Joins Christie/AIX Digital Alliance
Universal Pictures became the third major movie studio to support digital distribution with Christie/AIX, following similar agreements with Twentieth Century Fox and The Walt Disney Co.s Buena Vista Pictures.
Universal will make its future feature films available to the DCI-compliant digital projection systems deployed by Christie/AIX, the subsidiary of Access Integrated Technologies Inc. (AccessIT), which is launching a nationwide rollout of 4,000 systems. Christie/AIX expects to install the first 150 systems in multiple exhibitor locations by Dec. 31.