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William Widmaier Cast Platinum’s President of New Media

Former Earthlink exec William Widmaier has been appointed president of New Media for Platinum Studios to expand the studios presence online.

William has the perfect blend of experience for where Platinum is heading in terms of online expansion with our library of 3,600 comic properties, said Scott Mitchell Rosenberg, chairman of Platinum Studios. In fact, I agree with Sky Dayton's description, said Rosenberg commenting on EarthLink founder/chairman Sky Daytons recent description of Widmaier, William is one of those marketing gurus you hear about. The kind you hope your competition doesn't have.

Widmaier will use his unique blend of experience in the online, entertainment and animation industries and his talents in entrepreneurship, team building and marketing to guide Platinum Studios in its upcoming ventures in new media. Widmaier, formerly vp of marketing and market development at EarthLink, played a critical role during EarthLinks expansion, taking the company through its extraordinary growth, national expansion and a successful IPO.

A vet of more than 40 film campaigns and a Hollywood Reporter Key Art Award winner for his work for the American Film Institute, Widmaier founded and ran two advertising agencies, including one of the first Macintosh-based agencies and design studios in Los Angeles. Widmaier was president of Point Vantage, a multi-million-dollar e-commerce company. Widmaier is also an award-winning producer, receiving a Gold Aurora Award and a WorldFest Silver Star for the animated series, THE KELLYS, with Nancy Cartwrights Sportsblast, as well as a feature film screenwriter.

Platinum Studios (www.platinumstudios.com) adapts and produces its massive library of characters for film, television and all other media. Headquartered in Beverly Hills, Rosenberg founded Platinum Studios in 1997, following a career in the comicbook industry as creator/head of Malibu Comics, which he sold amidst other offers to Ronald Perelman of Marvel Comics. Platinum Studios library contains more than 3,800 characters and a full range of genres and styles.

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