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POM Launches New Subsidiary POM Anime at Annecy 2023

The anime arm kicks off with festival screening of ‘The First Slam Dunk’ feature, based on the ‘Slam Dunk’ manga series, slated for release in cinemas across Scandinavia, Poland, Baltics, Greece, and the Central European region late Summer 2023.

Last week at Annecy 2023, Piece of Magic Entertainment (POM) launched its new subsidiary, POM Anime – coinciding with the acquisition of distribution rights to the anime film, The First Slam Dunk, which screened at the festival. The film, to be released under the POM Anime banner, is slated for theatrical release across Scandinavia, Poland, Baltics, Greece, and the Central European region late Summer 2023.

In recent years, POM has distributed popular anime titles, including Demon Slayer: Mugen Train, Jujutsu Kaisen 0, and One-Piece Film: Red. With the launch of POM Anime, the company plans to bring the genre to a larger global audience. Additional anime title announcements are expected in the coming weeks.

POM Anime’s first release, The First Slam Dunk, according to POM, has already achieved box-office success, grossing over $260 million worldwide in Asian markets to date, making it the fifth highest-grossing anime film of all time. The film is based on the Takehiko Inoue Slam Dunk manga series and is written and directed by Inoue and produced by Toei Animation.

“We are thrilled to be launching POM Anime at Annecy, which has become a world reference for Animation,” commented POM CEO & founder Caspar Nadaud. “At Piece of Magic, we are a cinema-first business; we are driven by projects that bring people of all generations together to experience exceptional content collectively on the big screen, as we believe there is nothing like it. Whether that be anime, music and live gaming events, prestige feature films or documentaries –we believe it can be enjoyed the most on the big screen. We are excited to expand upon our distribution portfolio further with POM Anime and we are looking forward to bringing this hugely adored genre to even more cinema screens and wider audiences around the world.”

Source: Piece of Magic Entertainment

Debbie Diamond Sarto's picture

Debbie Diamond Sarto is news editor at Animation World Network.