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Tagged With: Sycamore

Music Videos ANIMATIONWorld

Young Artists Pivot into Animation for Universal Music Group’s °1824 Division

By Dan Sarto | Friday, May 14, 2021 at 3:28pm

Moving away from videography during the pandemic, members of the company’s inhouse creative group embraced new digital tools, including After Effects, to produce captivating video content that often provided fans their first visual representation of a new song.

Animation as a Moving Painting ANIMATIONWorld

Animating Soft-Spoken Vocals in The White Buffalo’s ‘Sycamore’ Music Video

By Dan Sarto | Friday, April 9, 2021 at 11:21am

To capture the lyrics’ dark gravity, artist Baptiste Leroux used hand-drawn frames in TV Paint for a textured, stop-motion look, in his short fan film for Universal Music Group’s °1824 division.