Hit Entertainment Signs New Deal for CG-Animated ‘Bob The Builder’
Mexico’s number-one Free-to-Air broadcaster to add reimagined series to its all-star preschool programming.
Tagged With: Mattel
Parkes/MacDonald Extends Image Nation Partnership
Projects in development include live-action comedy feature at Sony based on toymaker Mattel’s popular doll, Barbie.
‘Frozen’ Dethrones Barbie on Holiday Top Toys List
2014 marks the first year that the iconic Mattel doll has not topped the National Retail Foundation’s annual Holiday Top Toys list.
Mattel Property ‘Ever After High’ To Be Developed into Feature Film
Peter Chernin to produce the feature with Jenno Topping, who is overseeing the development with Mattel.
HIT Entertainment Appoints Christopher Keenan
Following Michael Carrington’s move to Zodiak Kids, HIT Entertainment names Warner Bros. Animation’s Christopher Keenan as VP, Creative & Executive Producer.
In Business, Cartoons, People, Places, Television | ANIMATIONWorld, Headline News | Geographic Region: Europe, North America
Women in Animation Relaunches Under New Leadership
Heading into its 20th year, Women in Animation relaunches under new executive leadership of Mattel’s Margaret Dean and Technicolor’s Kristy Scanlan.
Mattel's Multi-Platform 'Max Steel' to See Global Rollout
New multi-platform venture will feature animated superhero TV series broadcast in more than 100 global markets, turbo-charged online content hub, and robust toy and consumer products line.
In Business, Cartoons, Games, Interactive, Television, Business, Cartoons, Games, Interactive, Television | Headline News | Geographic Region: All
Rainbow Strikes Deal for 'Mia and me'
Italian producer, distributor and licensor Rainbow has secured a licensing partnership with Mattel for toy rights to its new girls’ property and animated television series “Mia and me.”
In Cartoons, CG, Licensing, Television, Cartoons, CG, Licensing, Television | Headline News | Geographic Region: Europe, North America
Mattel Acquires HIT Entertainment
Mattel announced that it has completed the acquisition of HIT Entertainment for $680 million in cash.
In Business, Cartoons, Places, Television, Business, Cartoons, Places, Television | Headline News | Geographic Region: North America
DC Comics Extends Master Toy Licensee With Mattel
Warner Bros. Consumer Products (WBCP), with DC Entertainment, announced today that it has extended its successful relationship with leading worldwide toy manufacturer, Mattel, Inc.
Mattel Announces Acquisition of HIT Entertainment
Mattel, Inc. (NASDAQ:MAT) announced today that it has entered into an agreement to acquire HIT Entertainment for $680 million in cash from a consortium led by Apax Partners funds.
In Business, Cartoons, Licensing, Television, Business, Cartoons, Licensing, Television | Headline News | Geographic Region: All
Masters Of The Universe 30th Anniversary Plans Announced
Next stop: Grayskull! Mattel, the worldwide leader in the design, manufacture and marketing of toys and family products, and Classic Media, a global media company with a portfolio of some of the world’s leading family entertainment brands, today announced they will be celebrating the 30th Anniversary of Masters of the Universe with the launch of a consumer products program for the iconic franchise that will include 30th Anniversary apparel from Changes, costumes from Disguise, and a special 30th Anniversary edition DVD box set from Mill Creek Entertainment.
She-Ra Celebrates 25th Anniversary
For the honor of Grayskull! 2010 marks the 25th Anniversary of She-Ra, one of the world’s most popular female superheroes and star of the hit 1980s animated television series, She-Ra: Princess of Power.
Mattel's Monster High Gets Feature & Web Series Deals
For the first time in company history, Mattel will roll out a new intellectual property, Monster High, across a number of diverse consumer products categories simultaneously at launch.
In CG, Films, Interactive, Licensing, Visual Effects, CG, Films, Interactive, Licensing, Visual Effects | Headline News | Geographic Region: All
Green Lantern Merchandise Strategy Announced
Warner Bros. Consumer Products (WBCP) announced today a landmark year ahead for DC Comics and master toy licensee Mattel, led by programs in support of summer 2011's Green Lantern from Warner Bros. Pictures.
In CG, Films, Licensing, Television, Visual Effects, CG, Films, Licensing, Television, Visual Effects, 3D | Headline News | Geographic Region: All
Moonscoop Sign With Mattel As Toy Partner For Dyrdek’s Wild Grinders
Moonscoop and Wild Grinders announced today that they have completed a licensing deal with Mattel, Inc. (NASDAQ:MAT) for the new action-oriented, “Wild Grinders” animated TV series entertainment brand created by entrepreneur, reality TV star (MTV’s “Rob & Big” and “Rob Dyrdek’s Fantasy Factory”) and skateboarding icon, Rob Dyrdek.
Hot Wheels Reaches Broadcast Deal in Germany
Nelvana Enterprises has reached a broadcast deal with boys’ action giant RTL2 in Germany for Hot Wheels® Battle Force 5™.
Max Steel Action Figure to be Paramount Film?
Paramount Pictures is teaming with producer Joe Roth to purchase the rights to Mattel toy Max Steel for a possible big screen adaptation, per VARIETY.
Paramount has its G.I. Joe film coming in a few weeks, and Mattel would like to breath new life into the action figure, which was introduced in the U.S. in 1999 and had an animated series from 2000-2002. He is far more popular in Latin America, where he's the top selling action figure. Mattel currently produces animated direct-to-DVD features for the region, created by Rainmaker Ent. in Vancouver.
Mystery Mattel Monster to Get Musical
Universal Pictures has purchased the rights to a secret Mattel toy for a live-action musical film, per VARIETY.
Craig Zadan and Neil Meron will produce with the HAIRSPRAY team of Marc Shaiman and Scott Wittman, who are in talks to write the original score.
Mattel has not publicly disclosed even the name of the property, saying only that it "aspires to add a fresh twist to monster lore."
Stevenson to Helm Live-Action Masters of the Universe
KUNG FU PANDA co-director John Stevenson told AWN that he intends to follow-up his Oscar-nominated animated feature with a live-action version of MASTERS OF THE UNIVERSE. Meanwhile, VARIETY reported that Warner Bros. has made the deal to cinematically reboot the popular Mattel toy line, with Joel Silver producing and Mattel's Barry Waldo serving as exec producer.
Mattel Signs with CAA
Mattel has signed with Creative Artists Agency (CAA), the world's leading entertainment and sports agency, to develop entertainment-based marketing programs that build upon the company's toy brands, including Barbie, Hot Wheels, Fisher-Price, Masters of the Universe, Max Steel, UNO, and Polly Pocket. CAA Marketing will identify and create opportunities across a variety of platforms, from movies, digital media, and music, to videogames, television, and beyond, and will help further build brand relevance for Mattel's extensive library of rich intellectual properties.
Nick UK Hires Mattel Exec
A senior Mattel executive has been hired by Nickelodeon UK to be the new VP of consumer products, reports C21 MEDIA. Clare Piggott, formerly a senior manager for Mattel Brands Consumer Products in the U.K., replaces Trudi Hayward, who will work as an independent consultant.
Mattel Inks Deal with Amberwood for RollBot Toys
Amberwood Ent. announced today that it has entered into an agreement with Mattel, Inc. to produce toys and other products based on the 3D animated action-comedy series ROLLBOTS (26x30). The series is in full production and was commissioned by Canada's YTV, a division of Corus Ent. Inc.
Mattel Claims Ownership of MGA Bratz Doll
Mattel Inc., home to the Barbie doll, is now claiming that it owns MGA Ent. Inc.'s rival Bratz doll, part of a new legal fight over a toy that has stripped the toy giant of a chunk of anticipated Barbie sales, according to the WALL STREET JOURNAL.
In court papers filed in U.S. District Court, Central California, on Nov. 20, 2006, (obtained by the WALL STREET JOURNAL), Mattel claims ownership to the Bratz empire because its former employee, named Carter Bryant, conceived the doll while he worked as a Barbie designer.
Mattel Named Cartoon Network Master Toy Licensee
Cartoon Network Enterprises (CNE, Cartoon Networks worldwide consumer products division) struck a long-term global partnership with the worlds leading toy company, Mattel Inc. for a multi-year, multi-property deal. The master toy license agreement covers original Cartoon Network properties for the 6-11 age group and also carries a first-look option on all newly created original series and programming.
