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Tagged With: marketing

Business Headline News

Did I Err Productions Acquires Sergio Aragonés’ ‘Groo the Wanderer’

Josh Jones licenses animated film and TV rights to famed cartoonist’s award-winning comic, now in its 40th year of publication; property follows the exploits of an invincible barbarian warrior who negotiates his days with an I.Q. three points lower than a boulder.

People Headline News

Ghost VFX Names Patrick Davenport President

Company mixes it up with president Tom Kendall changing hats as new head of business development; new hires include Paul Richards as EVP of Technology, and Crys Forsyth-Smith as EVP of Global Production.

Business Headline News

Nelvana Greenlights ‘Bakugan: Evolutions’ Season 4

Studio also secures new licensing deals in Canada and France; the Bakugan heroes return with all new episodes in early 2022 – Seasons 1-3 now streaming on Netflix in the U.S. and Canada.

Business Headline News

Saturday Animation Begins Development on ‘Aiko and the Masters of Time’

Studio starts work on its second original animated project, a serialized sci-fi action adventure, being produced with DDEG’s proprietary real-time technology; Cookbook Media to manage global franchise.

Parking’s a Bitch Headline News

Lexus Taps Framestore and ‘Eternals’ Kingo for New Lexus Commercial

Kumail Nanjiani gets the keys in the 2-minute ‘Parking Spot’ advert, as the superhero from the upcoming MCU feature faces a real-life problem: safely parking his brand-new car when he heads downtown for work.

People Headline News

Pixotope Adds 3 Key Hires to Global Leadership Team

Mixed reality software company taps broadcast and media industry veterans Ben Davenport, David Cheng and Travis Sims as VP for global marketing, VP sales & marketing EMEA, and strategic account manager for North America, respectively.

Commercials Headline News

Cap’n Crunch Gets a ‘Sweet’ 3D Makeover

Creative studio ATKPLN gives the Cap’n new 3D persona and digs, balancing nostalgia with a modern vibe; new look will be used across all brand visuals, including broadcast and social media assets.

People Headline News

Nickelodeon Names Sabrina Caluori Senior VP Brand and Content Strategy

Former HBO marketing executive will oversee the launches of all original shows and movies, brand strategy and execution, media buying and marketing analytics.

 

Kid’s Content CTV Channels Headline News

Digital Television Russia Taps VlogBox for New Kids’ Content OTT Channels

Video content distribution and monetization platform to develop seven CTV channels featuring popular children’s series including ‘Be-Be-Bears,’ ‘Fantasy Patrol, ‘Heroes of Envell,’ and ‘Cutie Cubies; the deal also includes Roku content management and distribution, PR, and marketing support.

STEAM Standards Headline News

STEAM Accreditation Program Launched for Toy Industry

The Toy Association and the Good Play Guide start program to evaluate and certify kids’ products based on ‘STEAM’ - Science, Technology, Engineering, Arts, and Math criteria; ‘STEAM Stamp of Approval’ can be used for product packaging as well as digital and traditional marketing platforms.

Commercials Headline News

Hornet Animates Century 21’s 50 Years of Business

Directorial team of Natalie Labarre and Yves Geleyn create 2D spots featuring voiceovers of real estate agents sharing real-time anecdotes; each short features a distinct color pallet to drive the narrative forward.

People Headline News

Genius Brands Adds Kerry Phelan to Manage Company Licensing and Merchandising

Consumer branding pro will lead global management of the company’s existing IP across licensing, merchandising, retail, and promotions; previously spearheaded successful licensing programs for major franchises including ‘Star Wars’ for Lucasfilm Ltd. and ‘The Hunger Games’ and ‘Twilight’ for Lionsgate.

Business Headline News

Saturday Animation to Develop ‘Chase and CATCH’ with Unreal Pipeline

Studio announces its first original animated action series for global distribution; CGI show being produced using DDEG’s proprietary real-time technology.

People Headline News

WildBrain CPLG Names Jasen Wright North America VP

In newly created role, veteran licensing executive will drive global expansion of entertainment brands and original IP including ‘Strawberry Shortcake,’ ‘Caillou,’ ‘Teletubbies,’ and ‘Chip & Potato.’

People Headline News

Pixotope Adds to Global Staff

Mixed reality software company taps industry veterans Juan Rubio, Brad Rochon, and David Dowling as new project specialist, VP of sales and marketing, and chief revenue officer, respectively.

Boo! Headline News

‘Hotel Transylvania’ Theme Park Attraction Opens in Moscow

Dream Island Theme Park partnered with Sony on new attraction that offers visitors an authentic ‘scary’ experience worthy of the franchise; ‘Hotel Transylvania: Transformania,’ the film franchise’s final entry, hits theaters Summer 2021.

Animated TV Series Headline News

‘Piper’s Pony Tales’ Preschool Series Launching on YouTube

Epic Story Media teams up with Milkcow Media on an all-new stop-motion / CG show that illustrates the power of roleplay and imagination; in the series, Piper and her friends make up stories about their toy horses, that magically come to life.

Animated TV Series Headline News

Reimagined ‘Pinocchio and Friends’ CG Series Coming in 2021

From Italian animation pioneer Iginio Straffi, Pinocchio is transported to a contemporary world that combines old stories with traditional adventure and Italian locals, creating magic events that clash with modern everyday life.

People Headline News

Christine Noël Named EP of NFB’s French Program Animation Studio

Longtime National Film Board of Canada development and marketing officer brings vast industry and creative experience to role of helping guide current and future slate of projects.

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