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Tagged With: Advertising

Commercials Headline News

Aardman and Catsnake Create RSPB Legacy Spot

The ‘Time Flies’ commercial uses watercolor style 2D animation to invoke feelings of nostalgia and encourage viewers to reconnect with nature; the advert’s TV and online release coincides with Remember a Charity Week.

Commercials Headline News

Hornet Animates Century 21’s 50 Years of Business

Directorial team of Natalie Labarre and Yves Geleyn create 2D spots featuring voiceovers of real estate agents sharing real-time anecdotes; each short features a distinct color pallet to drive the narrative forward.

People Headline News

AFX Creative Adds Nicole Fina as Executive Producer

Former Digital Domain executive producer brings extensive experience in global advertising campaigns, music videos, and live event holograms, including key content for the Academy Awards and Super Bowl.

People Headline News

Framestore London Names Stephen Goalby Head of Design UK

Industry veteran will lead the design team as the studio continues its expansion; upcoming work will run from hand-drawn 2D to futuristic UI sequences across film, TV, and immersive.

People Headline News

Scholar Names Anne Skopas New York Studio Managing Director

Executive producer joins creative collective after stints at Hornet and Buck, bringing experience in traditional animation, real-time animation, experiential media, AR, VR, and live-action production.

call for entries Headline News

Anima2021 Submissions Deadline Coming May 30

Submissions now being accepted for the 2021 Córdoba International Animation Festival, running October 6-8; held every two years since 2001, the festival promotes and celebrates the artistic and technological aspects of the art form, and is the main animation event in Argentina.

End Malaria in a Generation Headline News

LOBO Animates ‘Draw the Line Against Malaria’ PSA

Using ‘Muundo,’ a new universal visual language created by artist Láolú Senbanjo, animation studio creates promotional spot with eye-catching lines, symbols, and patterns to inspire African youth to call on their leaders to end malaria within a generation.

Honoring the Best in Animation! Headline News

‘Soul,’ ‘Wolfwalkers’ Big Winners at 48th Annie Awards

By Dan Sarto | Saturday, April 17, 2021 at 8:23am

Pixar leads evening with wins in seven categories; Bastien Dubois’ ‘Souvenir Souvenir’ wins for Best Animated Short.

VFX with Teeth to It! Headline News

Freefolk Creates Devouring VFX for New Toolstation Spot

By Dan Sarto | Monday, March 29, 2021 at 12:41pm

Creative studio produces wall-to-wall bathroom aquarium complete with rocky seafloor, dense schools of tropical fish, and massive, unexpected and rather toothy great white shark.

Advertising Headline News

Calabash Reels It in With New Starkist Ad

‘Stair Climb 500’ freshens up the 60-year-old iconic Charlie the Tuna fresh in the animated/live-action hybrid spot; new ad is first of two collaborations planned for 2021 with PA-based agency Quench.

The Annies are Coming! Headline News

48th Annual Annie Award Nominations Announced

By Dan Sarto | Wednesday, March 3, 2021 at 9:29am

Best Animated Feature nominees ‘Onward,’ ‘Soul,’ ‘The Croods: A New Age,’ ‘The Willoughbys,’ and ‘Trolls World Tour’ top the huge list of category nominations; animation’s biggest awards ceremony set to stream live on Friday, April 16.

People Headline News

Cloud-Based Creative Studio Preymaker Expands Creative Team

Zachary Fortin and Bridgette Doran have joined the company in production and operations, respectively; both bring practical experience in logistics, technology, and creative collaboration.

PSAs Headline News

Nexus Studios and Neeraja Raj Create ‘The Girl Who Built A Rocket’

In looking to the heavens to engage the public in a conversation about the global water crisis, the thought-provoking 2D spot kicks off WaterAid’s new campaign.

Commercials Headline News

You Can Almost Taste It: White Castle’s ‘In These Times’

Creative production studio Ataboy and advertising agency Merkley + Partners create fun, fast-paced, collage-inspired animation to promote the hamburger chain’s comfort food lineup; created during the pandemic, all work was produced remotely.

People Headline News

Nice Shoes Names Colin Loughlin Senior Creative Editor

Having joined the creative production studio’s roster in 2018, artist now takes the lead on growing slate of projects while helping mentor emerging talent.

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