Zoic Crafts First-Person Shooter Experience for ‘No Extra Life’ Gun Safety PSA
Studio’s new fully CG spot drops viewer into frantic video game race to find loved one after realizing unsecured gun is missing from a drawer.
Studio’s new fully CG spot drops viewer into frantic video game race to find loved one after realizing unsecured gun is missing from a drawer.
$7.5 billion cash deal for game maker’s parent, ZeniMax Media, expands software giant’s growing gaming business profile.
Livestreamed opening talk with CEO Tim Sweeney and CTO Kim Libreri, plus tech briefings and two exhibition floor booths for demos and networking part of company’s extensive show plans.