SimEx Skates With Sonny For Cocoa Puffs
For General Mills new 30-second spot, "Skateboarding," ad agency Saatchi & Saatchi, New York commissioned the artists at SimEx Digital Studios to complete 2D and 3D animation, compositing and editing. "Skateboarding" features the classic animated character Sonny the Cuckoo Bird and Cocoa Puffs cereal. As two young children watch Sonny skillfully control his skateboard up and down a half pipe he lets them know that Cocoa Puffs cereal will provide them with the energy they need for an action-packed skateboard run.