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VIZ Media Acquires ‘Yashahime: Princess Half-Demon’

Company nabs North and Latin American streaming and home video rights for new animation based on ‘Inuyasha’ universe.

SAN FRANCISCO VIZ Media announced they’ve acquired digital streaming, EST, and home video the rights to Yashahime: Princess Half-Demon for North and Latin American territories. Inuyasha production team SUNRISE reunited to create the animated series with Will Eisner Hall-of-Famer, Rumiko Takahashi, joining the team as main character design.

In Yashahime: Princess Half-Demon, the daughters of Sesshomaru and Inuyasha set out on a journey transcending time. Set in feudal Japan, half-demon twins Towa and Setsuna are separated from each other during a forest fire. While desperately searching for her younger sister, Towa wanders into a mysterious tunnel that sends her into present-day Japan, where she is found and raised by Kagome Higurashi’s brother, Sota, and his family.

Ten years later, the tunnel that connects the two eras has reopened, allowing Towa to be reunited with Setsuna, who is now a demon slayer working for Kohaku. But to Towa’s shock, Setsuna appears to have lost all memories of her older sister. Joined by Moroha, the daughter of Inuyasha and Kagome, the three young women travel between the two eras on an adventure to regain their missing past.

“The three heroines are beautifully designed. I am looking forward to their adventures,” noted Takahashi.

The series is directed by Teruo Sato with the screenplay by Katsuyuki Sumisawa, animation character design by Yoshihito Hishinuma, and music from Kaoru Wada. The animation production is by SUNRISE.

“We couldn’t be more thrilled to announce the acquisition of Yashahime: Princess Half-Demon,” remarked VIZ Media CMO, Brad Woods. “The Inuyasha universe has been a true pinnacle when it comes to delighting fans of all generations and we’re seeing that now, two decades later, with original Inuyasha episodes streaming on Netflix and Hulu. We’re excited for fans to revisit this magical world created by the iconic Rumiko Takahashi.”

The multi-million-dollar grossing Inuyasha franchise first started as a critically acclaimed manga series. The English edition was featured regularly on “The New York Times” Bestsellers list throughout the 2000s. The anime adaptation aired on Cartoon Network’s Adult Swim block for over 11 years, nearing 200 episodes. It has also spawned four successful feature film adaptations.

Source: Viz Media