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Ubisoft to Release Surf's Up Videogame

Ubisoft, in collaboration with Sony Pictures Animation and Sony Pictures Consumer Products, announced today (March 19, 2007) that the SURFS UP videogame, based on Sony Pictures Animations CG-animated film in theaters June 8, will be shipping May 22, for the PlayStation3, PlayStation2, PSP, Xbox 360, Wii, Nintendo GameCube, Nintendo DS, Game Boy Advance and Windows PC.

The game features the voice talent from the stars of movie. Shia LaBeouf as Cody Maverick, Jeff Bridges as Big Z, Zooey Deschanel as Lani Aliikai, Mario Cantone as Mikey Abromowitz, Diedrich Bader as Tank and Sal Masekela as the announcer for the sports network SPEN, all provided new and original dialogue for the game. Film clips featuring all the characters from the film -- including Chicken Joe (Jon Heder) and surfing icons Kelly Slater and Rob Machado (themselves) -- are showcased in the game.

Ubisoft has the creative and technological abilities to develop a cutting-edge arcade surfing game based on Sony Pictures Animations new film, SURFS UP, said Mark Caplan, vp, interactive at Sony Pictures Consumer Products. Sonys partnership with Ubisoft has helped to expand our properties by creating fun interactive experiences beyond the movies while maintaining the creativity and artistic beauty of the films.

Developed by Ubisofts award-winning Montreal studio, SURFS UP takes players on a tubular surf adventure with Cody Maverick entering his first pro competition. Players plunge into the exciting world of surfing, featuring thrilling surf tricks, cool surf locales and all the characters from the SURFS UP movie.

The action is set at the annual Reggie Belafonte Big Z Memorial Surf Off. Players will experience the rush and thrills of surfing in exotic surf spots around Pen Gu Island and can rip it up and play as one of 10 characters from the film, including Cody, the young challenger from Shiverpool; Tank, the merciless champion; or Big Z, the surfing legend from the past. Only by mastering and understanding the waves can the player become the new champion and a true surf legend. Game features include:

*Innovative arcade and surf feeling with players performing a variety of impressive tricks in the air and learning to surf inside a tube.

*Win the championship in the single-player mode or challenge your friends in the multiplayer mode with easy pick-up-and-play game controls.

*10 playable characters with their own tricks and characteristics.

*Impressive water simulation and physics. Surf in a variety of locations, each with its own waves and obstacles.

*Tons of unlockable content.*Awesome game soundtrack for carving waves featuring 10 licensed music tracks.

Tony Key, vp of marketing for Ubisoft, said, Keeping with its goal to secure strong partnerships and to be one of the leading developers of movie-based games, Ubisoft has worked closely with Sony Pictures Animation and Sony Pictures Consumer Products to develop a videogame that captures the adventure and excitement from the movie.

Visit the official website for the SURFS UP movie -- www.surfsup.com -- and the official website for the SURFS UP videogame - www.surfsupgame.com.

Sony Pictures Consumer Products (SPCP), a Division of Columbia TriStar Consumer Marketing (CTCM), is based in Los Angeles and handles the merchandising and branding efforts for some of the most recognized properties in film and television.

Columbia TriStar Consumer Marketing is a division of Sony Pictures Ent. (SPE, www.sonypictures.com). SPE is a subsidiary of Sony Corporation of America (SCA), a subsidiary of Tokyo-based Sony Corporation. SPE's global operations encompass motion picture production and distribution; television production and distribution; digital content creation and distribution; worldwide channel investments; home entertainment acquisition and distribution; operation of studio facilities; development of new entertainment products, services and technologies; and distribution of filmed entertainment in 67 countries.

Headquartered in Paris, Ubisoft (www.ubisoftgroup.com) is a leading producer, publisher and distributor of interactive entertainment products worldwide with offices in 21 countries and sales in more than 50 countries around the globe. Ubisoft generated revenue of 547 million euros for the 2005/2006 fiscal year.