Sony-owned channel is the most-recent to air the hit preschool series from Annimaccord.
“We are delighted that Tiny Pop will be screening Masha and the Bear season one,” says Ink Group Managing Partner Claus Tømming. “They are a fantastic broadcaster and these peak time slots will ensure that as many people as possible are able to watch Masha’s adventures. The show is already a huge hit in the U.K. and it’s one of those rare shows that strikes a chord across generations, so there will be fans of all ages excited about tuning into Tiny Pop this Christmas.”
“We are glad to partner with Sony Pictures Television Networks and that the U.K. audience will soon see Masha and the Bear on Tiny Pop,” says Animaccord President Vladimir Gorbulya. “We believe that this deal will bring success to both parties. Thanks to everyone for making this happen”
The news also delivers a boost to the brand’s licensing program, which features many partners across several categories, including Simba as master toy licensor.
Source: Ink Global