Company President Clément Calvet and Managing Director Jérémie Fajner describe her arrival as a major step in the expansion of Superprod, particularly for the newly-created digital department Brin will oversee.
Superprod has announced the appointment of Carole Brin to the position of Chief Digital Officer.
As head of the newly-created digital department, Brin will develop Superprod’s digital strategy for its TV and cinema productions for the European and International markets. She will oversee all digital operations, including development and production of content based on Superprod and third-party brands and intellectual properties.
Clément Calvet and Jérémie Fajner (SuperProd president and managing director respectively) issued a joint statement: "The arrival of Carole is a major step in the expansion of SUPERPROD. Carole’s knowledge of kids and family content, which is a significant part of Superprod’s activity for TV and cinema, as well as her proven expertise in digital media and the revolution they created both for the viewers and producers of content, are key assets in an ever changing and competitive environment."
Brin started her career with EM.TV in Germany in 2001 before joining Télé Images in 2003 as International Sales Executive and then Carrère Group in 2006 as International Sales Manager. In 2008 she was appointed VP Sales, Acquisitions & New Media for Cyber Group Studios and led the development of international activities. She left the company in 2015 to specialize in digital business and has since then completed an MBA in Digital Marketing & E-Business.