The new deputy general manager has handled major accounts at advertising agencies Carat and Leo Media, and now brings her expertise in kids’ viewing habits and broadcaster’s needs to the international sales company.
Superights is proud to announce Nathalie Pinguet as deputy general manager.
Nathalie Pinguet has dedicated her career to kids and family programming. She started at advertising agency Carat where she handled major accounts such as Ferrero (Kinder, Nutella), then moved to Leo Media agency as senior account manager for Kellogg's. Nathalie then joined TF1 where she became deputy director of the youth programming unit and deputy head of programming.
At TF1 Group she was in charge of kids programming and acquisition strategy for. With a deep knowledge of kids brands and programs and their viewing habits, Nathalie is an expert in kids and family programs and their development. Throughout her career she has gained an intimate understanding of broadcasters’ needs.
She will be heading Superights, leading sales and acquisition strategy for all media, as well as marketing and communication.
“I’ve been a longtime fan of Superights’ first class catalogue and its dynamic team! I am very proud to join the company and to dedicate my energy to our clients: TV channels, digital platforms and of course the producers who put their trust in us,” said Pinguet.
Superights is an international sales company dedicated to Kids and Family programs, with a catalogue that includes Puffin Rock (52 x 11’), Pat the Dog and Boyster (52 x 11’).