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Sixty40 Amps Up Roster with Fresh Directorial Talent

Sixty40 continues to attract globally celebrated directors, adding Brazilian mixed media director Boca, French animation director Skull and design storyteller Kyra Bartley to their talent pool.

Sixty40 Sydney is pleased to announce the arrival of Brazilian award-winning mixed media director Boca (Marcos Ceravolo), French animation director/illustrator Skull (Frédérick Venet) and design storyteller Kyra Bartley.

Arriving in February 2017 from Sao Paulo, Boca has spent a decade working with clients like Unilever, Carlsberg, McDonald’s Coca-Cola and Adobe. His work is characterized by mixed techniques, including stop motion, live action, animation and visual effects. Boca was recently awarded three Lions at Cannes and four Promax BDA Latin America awards for his work, which includes Fox Life’s Jacquin’s World campaign.

 

An animation director and comic book illustrator by trade, Skull is also well known for his street art. After honing his skills on French animated TV series, including Mandarine & Cow and Gaston Lagaffe, he moved into commercials and music videos, including clips for UK hip hop artist Dizzee Rascal and French singer Sebastien Tellier, along with spots for cellphone network Orange via Publicis.

 

Since moving to Sydney, Boca and Skull have partnered on a project that celebrated moments when “Mothers Really Shine“ in an online campaign for Air New Zealand on Mother’s Day.

With a background in animation and art direction, director Kyra Bartley’s eye for design and her ability to work across live action, animation and stop motion brings intricately crafted campaigns to life. She has created immersive films for the Myer Wonderland lift. With detailed wrap-around screens, the installation pushed the boundaries of experiential animation.

 

Sixty40 executive creative director Simon Robson says the focus for the Sydney studio is to approach directors that bring a fresh edge to the local market. Taking over the local leadership reins from Mark Simpson, Robson says he looks forward to further developing the Sydney roster while continuing to direct campaigns for leading clients. He most recently brought to life commercials for Kmart, Coca-Cola and McDonald’s.

“Sixty40 started out as an animation studio and over the past 15 years has done some terrific work. We have now developed into a craft-based moving image house, combining artful live-action work with animation, stop motion and VFX,” said Robson.

“With Sixty40 founder and creative director Mark Simpson now heading up the LA office, with a focus on new media, for Sixty40 Sydney it’s all about pushing our directors and letting them loose on the local market. Skull has just finished directing a super fun animated film for Newscorp and at the end of last year Kyra directed a beautiful paper-craft spot for Hungry Jacks. So, whilst the plan is to stay boutique and beautiful, we aim to pack a serious punch.”

Source: Sixty40

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