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Rainbow Ready to Light Up Las Vegas Licensing Expo with Hot New Brands

Italian animation studio showcasing ‘Regal Academy’ and ‘World of Winx’ at the 2016 Vegas Licensing Expo.

LONDON -- Rainbow will be showcasing three of their hottest prospects in world licensing, Regal Academy, Maggie & Bianca Fashion Friends and World of Winx, at the Vegas Licensing Expo at stand U242.

Regal Academy is a new animated comedy that combines the worlds of school and fairy tales. Regal Academy focuses on young Rose Cinderella, who one day finds out that not only is Cinderella her granny, but she’s been enrolled at the Regal Academy, a school run by fairy tale characters whose job it is to pass on wisdom to the next generation. Rose’s new classmates include Hawk SnowWhite, Travis Beast, Astoria Rapunzel and Joy LeFrog, all part of famous fairy tale dynasties. Together they enjoy a series of funny and exciting adventures.  

Maggie & Bianca Fashion Friends is Rainbow’s first live-action production. An engaging mixture of comedy and drama, the show has three key themes, music, fashion and the power of friendship, at its heart. The story follows Maggie, a young American girl who dreams of being a fashion designer. Her dreams come true when she wins a two-year scholarship to the prestigious Milan Fashion Academy. There she meets Bianca, a self-proclaimed Italian princess, and together they discover secrets that will change their lives forever.

These new shows’ potentials have garnered much interest with various partners. A master toy deal has been signed with Simba for Maggie & Bianca Fashion Friends, whlie Giochi Preziosi has signed a pan-European master toy deal for Regal Academy and will produce fashion dolls and accessories, play sets and roleplay.

Rainbow will also be showcasing World of Winx, the latest spin-offs from the popular Winx Club. This new show follows the Winx fairies visiting Earth as scouts for the talent show WOW! As they search for talented kids they come across the Talent Thief, a mysterious villain who is capturing gifted children. The Winx go undercover and hide their fairy identities to outfox the Talent Thief and protect the children of Earth.

Source: Rainbow