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Podcast EP94: How Henry Bonsu Successfully Pitched ‘Lazor Wulf’ To Adult Swim

The series creator discusses his show’s rollercoaster journey from humble webcomic to fan favorite and Season 2 renewal.

Take a moment to head over to Terry Ibele’s Animation Industry Podcast, home now to 96 in-depth interviews he’s done with a very cool selection of artists from animation and related industries. With a new podcast every week, Ibele is dedicated to sharing the stories of today’s animation professionals - how they got to where they are, and what they learned along the way.  Episodes cover all areas of the industry, including storyboarding, writing, animating, directing, visual development, game design, and more. Guests have included the notorious JJ Villard, Spike & Mike’s Spike Decker, Disney Director John Musker, Sony Lead Animator Humberto Rosa, Cuphead’s Tina Nowracki, Frederator’s Fred Seibert, Tumble Leaf’s Scarlet Nelson, and many others from major animation studios all over the world.

His most recent interview is Episode 94: How Henry Bonsu Successfully Pitched Lazor Wulf To Adult Swim

This episode features Henry Bonsu, creator of Adult Swim’s Lazor Wulf. In their chat, Bonsu reveals the rollercoaster journey he went through to get the show produced: from its humble beginnings as a Tumblr webcomic back in 2013, to pitching Adult Swim, and all the way to honing the show’s unique style for Season 2.

Tune in to Ibele and Bonsu to hear:

  • The original pitch that sold the show
  • The story engine that keeps Lazor Wulf fresh
  • The goal Bonsu pursued that led to Adult Swim renewing Lazor Wulf for a second season

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Ibele, himself a stop-motion animator (see AWN’s Fresh Takes piece on his whimsical short, The Silly Duck Wizard), deftly digs into all manner of topics, encouraging interviewees to share insights and opinions on a wide range of topics like pitching shows, marketing your work online, key skills studios look for when they bring on talent in storyboarding, vizdev, character design and animation.

In 2018, Ibele, who lives in Toronto, decided to quit his career as a Marketer and pursue his love for animation. Since then, he’s become well known for his viral animation productions, which include the previously mentioned Silly Duck Wizard, which is how AWN first came to know him and his work.

Learn more about Ibele’s work and podcast by visiting www.terryibele.com. You can find all The Animation Podcast episodes on his Soundcloud site: https://soundcloud.com/animation-podcast.

Dan Sarto's picture

Dan Sarto is Publisher and Editor-in-Chief of Animation World Network.