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Podcast EP75: Matthew Senreich on ‘Robot Chicken’s Amazing Longevity

The multiple Emmy and Annie Award-winning director, producer, and co-creator of the famed Adult Swim series shares a behind-the-scenes look of the upcoming 200th episode.

Take a moment to head over to Terry Ibele’s Animation Industry Podcast, home now to 75 in-depth interviews he’s done with a very cool selection of artists from animation and related industries. With a new podcast every week, Ibele is dedicated to sharing the stories of today’s animation professionals - how they got to where they are, and what they learned along the way.  Episodes cover all areas of the industry, including storyboarding, writing, animating, directing, visual development, game design, and more. Guests have included the notorious JJ Villard, Spike & Mike’s Spike Decker, Disney Director John Musker, Sony Lead Animator Humberto Rosa, Cuphead’s Tina Nowracki, Frederator’s Fred Seibert, Tumble Leaf’s Scarlet Nelson, and many others from major animation studios all over the world.

His most recent interview is Episode 75: Matthew Senreich On How He Made Robot Chicken One Of The Longest Running Animated Shows.

This episode features Matthew Senreich, the multiple Primetime Emmy and Annie award-winning director, producer, and co-creator of Adult Swim’s Robot Chicken. Senreich shares a behind-the-scenes look of the upcoming 200th episode and how Robot Chicken made it into the big leagues of longest-running animated shows.

Check out Ibele and Senreich to learn:

  • The story of how Senriech sold Robot Chicken to Adult Swim
  • The number one thing he wishes someone said to him earlier in his career
  • The most practical way to push your ideas out into the world

Ibele, himself a stop-motion animator (see AWN’s Fresh Takes piece on his whimsical short, The Silly Duck Wizard), deftly digs into all manner of topics, encouraging interviewees to share insights and opinions on a wide range of topics like pitching shows, marketing your work online, key skills studios look for when they bring on talent in storyboarding, vizdev, character design and animation.

In 2018, Ibele, who lives in Toronto, decided to quit his career as a Marketer and pursue his love for animation. Since then, he’s become well known for his viral animation productions, which include the previously mentioned Silly Duck Wizard, which is how AWN first came to know him and his work.

Learn more about Ibele’s work and podcast by visiting You can find all The Animation Podcast episodes on his Soundcloud site:


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Dan Sarto is Publisher and Editor-in-Chief of Animation World Network.