The Lobo partner and executive producer discusses his journey from Brazil to the USA and how he prioritized risky career movies to become the producer he is today; he shares skills to attract new opportunities, and advice on how to break into animation producing and rise in the ranks.
Check out Terry Ibele’s Animation Industry Podcast, featuring a new podcast every week focusing on the stories of today’s animation professionals - how they got to where they are, and what they learned along the way. Now home to 164 episodes, the podcasts cover all areas of the industry, including storyboarding, writing, animating, directing, visual development, game design, and more.
Guests have included Aaron Augenblick, the notorious JJ Villard, Spike & Mike’s Spike Decker, Disney Director John Musker, Sony Lead Animator Humberto Rosa, Cuphead’s Tina Nowracki, Frederator’s Fred Seibert, Tumble Leaf’s Scarlet Nelson, and many others from major animation studios all over the world.
His most recent interview is Episode 164: How Luis Ribeiro Became an Executive Producer at LOBO Animation Studio
This episode features Luis Ribeiro, partner and executive producer at São Paulo and New York-based LOBO creative design, 2D, 3D, and stop-motion animation studio. Over the years Ribeiro has worked with brands like Coca-Cola, Disney, and 7Up. In this chat he shares his journey from Brazil to the USA and how he prioritized risky career moves to become the producer he is today.
Tune in to Ibele and Ribeiro to hear:
- The surprising skill that will have opportunities knocking at your door
- How to get into animation producing and work your way up the ranks
- How to keep your studio ahead of the game and wow clients
- Check out LOBO’s website
Ibele, himself a stop-motion animator (see AWN’s Fresh Takes piece on his whimsical short, The Silly Duck Wizard, deftly digs into all manner of topics, encouraging interviewees to share insights and opinions on a wide range of topics like pitching shows, marketing your work online, key skills studios look for when they bring on talent in storyboarding, vizdev, character design and animation.
In 2018, Ibele, who lives in Toronto, decided to quit his career as a Marketer and pursue his love for animation. Since then, he’s become well known for his viral animation productions, which include the previously mentioned Silly Duck Wizard, which is how AWN first came to know him and his work.