Streaming giant’s new video gently breaks the news to the series star in a series of text messages.
The fourth season of the show launched globally on Netflix on Sept. 8. The series features Will Arnett as the voice of BoJack, the failed legendary ’90s sitcom star from the favorite family sitcom Horsin’ Around, who has been trying to find his way through a muddle of self-loathing, whisky and failed relationships. Now, in the presence of his human sidekick Todd (Aaron Paul) and his feline agent and ex-paramour Princess Carolyn (Amy Sedaris), BoJack is primed for his comeback.
BoJack Horseman was created by Raphael Bob-Waksberg. The series is executive produced by Raphael Bob-Waksberg, Steven A. Cohen and Noel Bright. Arnett (Flaked, Arrested Development) and Aaron Paul (Breaking Bad) also serve as executive producers. BoJack was designed by graphic artist Lisa Hanawalt and animated by L.A.-based ShadowMachine. The show is a Tornante Production, brought to life by Michael Eisner's The Tornante Company.