Scheduled sessions, an additional partnership and the appointment of an advisory board for the third annual NATPE Mobile++ summit presented by InfoSpace, Inc. were announced by Rick Feldman, president/ceo of the National Association of Television Program Executives (NATPE). The day-long event, produced and organized by Achilles Media, kicks off NATPE's annual Conference & Exhibition being held Jan. 15-18, 2007, at the Mandalay Bay Resort in Las Vegas.
Achilles Media Ltd. is the management organization for the Banff World Television Festival among other high profile international events.
Feldman announced key sessions being presented at Mobile++, the appointment of an exec advisory board and additional support from Quick Play Media, the world's leading provider of personalized mobile media experiences, as the exclusive NATPE Mobile++ in association with partner.
He commented, "Now in its third year, NATPE Mobile++ has kept pace with the rapidly changing technologies and content issues surrounding the mobile space. We are delighted with the scope of the information that will be presented this year and we thank InfoSpace, Inc. for their substantial support as our presenting sponsor, QuickPlay Media and Achilles Media for their energetic and thoughtful efforts in putting this year's event together."
Featured speakers will include: Rafat Ali, editor/publisher of Paid Content; Raja Khanna, co-founder/cco. QuickPlay Media; and Erik A. Smith, vp, business development and programming of MobiTV.
"Our partnership with QuickPlay Media and the support of InfoSpace, Inc. as presenting sponsor is indicative of the importance of NATPE Mobile ++," said director of digital media for Achilles Media Ltd., Mark Greenspan. "This event will reveal how users are consuming digital content, how to create engaging digital media content and who to partner with to make that content as profitable as possible."
Scheduled sessions include:* Is That A Mobile Media Device In Your Pocket Or Are You Just Happy To See Me? * Digital Media Content and Advertising, Commercial Strategies * User Generated Content * Social Networking, Community Building and Mobile Technology * Make It Or Break It -- Converting Audiences Into Active Users "It Ain't Just About Re-Purposing Existing Content"* How One Small Box Will Change The Face of Television Distribution
The newly appointed Mobile++ advisory board includes 15 members from the U.S., Canada and the UK. Their role is to provide support and expertise to the NATPE Mobile++ team, give feedback on the event and assist with outreach activities.
For more information, visit www.natpe.org.
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