Viacom's MTV Networks Online has announced the formation of NickelodeonOnline, a new Internet-only company that combines several already existingNickelodeon Web sites, as well as some new sites. Leading the new companyis Nickelodeon veteran Taran Swan, who has been named senior-vice presidentof the new company. Swan will report directly to Fred Seibert, president ofMTV Networks Online and Chairman of Nickelodeon Online. Prior toNickelodeon Online, Swan was the General Manager for Nickelodeon LatinAmerica, where she was responsible for the network's launch and strategicdevelopment. Nickelodeon Online combines nick.com, nickjr.com,nick-at-nite.com, tvland.com, teachers.nick.com, gas.nick.com, andredrocket.com. In addition, Nickelodeon Online has announced the premier ofits first initiative: myNick on Nick.com. myNick, which was developed underthe working title "The Nozzle Project on nick.com," is a new onlineoffering featuring a wide-array of kidvergence (newspeak for "convergencefor kids") and interactive experiences such as interactive digital toys andgames.
