To open Mötley Crües Red White & Crüe Tour 2005 Better Live than Dead, fans will be treated to a clay-animated short featuring members of the band saving the world from imminent destruction. The short is taken from Dream Ent.s upcoming feature film DISASTER! THE MOVIE. Additionally, highlights of Dreams full-length theatrical feature, in which the band appears in a cameo role, will be shown during intermission at each concert. The film is scheduled for worldwide release later this year, with several distributors in the U.S. and Europe bidding on the finished production.
Dream Ent., the L.A.-based production company helmed by film veterans Ehud Bleiberg and Yitzhak Ginsberg, created the customized excerpt with the Crüe especially for the tour. Roy Wood, who had a short stint at MTVs popular CELEBRITY DEATH MATCH series and as an animator at MAD-TV, directed the movie. Ginsberg and Bleiberg produced the film along with John Glen, Travis Wright and Even Astrowski, while Paul Benson and Matt Sullivan wrote the screenplay.
The feature follows a group of unlikely heroes, led by vulcanoligist Harold Bottoms, who aim to save the world from a runaway planetoid in a parody of such action movies like ARMAGEDDON, TWISTER, STAR WARS and APOLLO 13.
The unusual pairing was cemented when Motley Crüe member Nikki Sixx viewed the movie and invited the filmmakers to contribute footage to show at the start of the concert and during intermission.
These guys are f***ing brilliant, said Sixx. With their help, the Crüe is out to save the world from imminent disaster. Disaster! The Movie just adds to the circus atmosphere surrounding this tour.
A series of radio and Internet promotions and contests to promote the film will take place as the Red, White & Crüe tour winds its way around the U.S. and the world, with a concentration on viral and grassroots online marketing.
For more information on DISASTER! THE MOVIE go to www.disasterthemovie.com or to stream the Crüe footage, go to www.motley.com.
Rick DeMott
Animation World Network
Creator of Rick's Flicks Picks
