The new series, based on Sanrio’s pop culture icon Hello Kitty, gets picked up by WildBrain TV/ Télémagino; RTVE/Clan, MBC and ETISALAT/E-Junior; ABC Frontier, a distributor in Asian territories, announced an additional deal with Youku in China.
Paris-based distributor Kids First has secured new global broadcast partners for the original 3DCG animated kids’ series, Hello Kitty: Super Style! based on Sanrio’s pop culture icon, Hello Kitty. The show has been picked up by WildBrain TV/ Télémagino (French-speaking Canada); RTVE/Clan (Spain); MBC (Pan Middle East), and ETISALAT /E-Junior (U.A.E.). ABC Frontier in Japan also secured an additional deal with Youku (China).
The 52 x 11-minute show is co-developed with Amazon Kids+; it debuted December 2022. Paris-based production companies Watch Next and Monello (Banijay Group) produce alongside Italy-based Maga Animation Studio. Kids First distributes the series worldwide, with Japanese distributor ABC Frontier, Inc. handling Asian territories.
The show currently airs in Germany (SRTL); the U.K. (Tiny Pop); France (Canal+); Italy (RAI Yoyo); Switzerland (RTS); Scandinavia and Benelux (Viaplay); the U.S., Canada and Australia (Amazon Kids+); Latin America (Discovery Kids); and Portugal (Canal Panda).
The series follows Hello Kitty as the friendliest face in Cherry Town – a small-town hero who will stop at nothing to help a friend in need and get them smiling. Whether helping someone overcome a fear, sharing with a friend, or finding the confidence to try something new, Hello Kitty uses sprinkles of kindness, oodles of heart, and a dose of bow power! Her bow wiggles, glitters, and glows when a friend is in need, activating an amazing transformation that changes her costume to be a brave explorer, a cunning detective, a top-notch chef, a high jumping athlete, sensational pop star, or any of a number of personas, to help her tackle the challenge ahead. She’s a super friend with super style that accentuates her confidence and determination to help her friends overcome obstacles and bring the tight-knit community of Cherry Town even closer together.
“Hello Kitty is an iconic brand with multi-generational and international appeal,” said Kids First president Philippe Alessandri. “It continues to perform incredibly well on Amazon Kids+, and we are thrilled that new broadcasters are now on board, enabling the show to be seen by even more fans and new audiences across the globe.”
Amazon Kids+ head of Original Series Veronica Pickett added. “We’re very pleased with how well Hello Kitty: Super Style! is resonating with millions of Amazon Kids+ fans around the world, and excited to see how kids react to the special stories in the second half of the season.”
Source: Kids First