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Infogrames Acquires Mac Publishing Rights From Take-Two

MacSoft, the Macintosh label of leading video game publisher Infogrames, has signed a licensing deal with international game company Take-Two Interactive Software, acquiring rights to several high-profile titles. Under the terms of the agreement, Infogrames has acquired the Macintosh publishing rights to TROPICO and FLY! II, scheduled to ship this summer, as well as MAX PAYNE, STRONGHOLD and MYTH III. Additional titles will be announced at a later date. According to PC Data, MacSoft captured over 37 percent of the Macintosh entertainment software business in 2000. "MacSoft is the unquestioned leader in the Mac gaming arena," said Kelly Sumner, chief executive officer of Take-Two Interactive. "We are excited to have Take-Two's premier properties brought to the Mac audience and look forward to working closely with MacSoft to do so." According to Cindy Swanson, MacSofts marketing manager, "As the market penetration of Mac gamers deepens, so does the need to provide this growing audience with a wide variety of products. As the leading publisher of Macintosh game software, we are excited to be adding such an acclaimed array of products to our lineup." In addition to the success of MacSoft, Infogrames Humongous Entertainment division is a leader in children's entertainment software.

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Dan Sarto is Publisher and Editor-in-Chief of Animation World Network.

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