Gravity, an international creative content and brand communications company, has named Mette Walter (formerly Werdelin) as Staff Producer, based in New York.
Press Release from Gravity
New York City, NY, March 21, 2011 -- Gravity, an international creative content and brand communications company, has named Mette Walter (formerly Werdelin) as Staff Producer, based in New York. In her new post, Walter will produce primarily Commercial projects, but will also cross-over onto producing Feature and Digital projects where needed. She will report directly to Gravity’s Chief Executive Officer and Chief Creative Officer, Zviah Eldar, who made the announcement, and to Head of Production Karen Bianca.
Bob Samuel, Gravity’s CMO and EP said, “Mette’s outstanding Feature and Commercial experience in London and Copenhagen, along with her ability to handle projects of any scope, make her a huge asset to Gravity. We are pleased and excited that she has joined us. We continue to assemble great talent here, be it creative, production, IT, or digital. Mette is certainly evidence of that company mandate.” ABOUT METTE WERDELIN-WALTER:Mette Werdelin-Walter was named Staff Producer with Gravity in Spring 2011. Prior to joining Gravity, she most recently had been based in London as the VFX Department Manager at MPC. There, she worked directly on the huge hit films “Harry Potter and the Deathly Hallows” and on the second “Chronicles of Narnia.”
Before her position with MPC, Walter was Post Producer for various London-based post production houses, including Smoke & Mirrors, The Mill, Tag Worldwide, and others. During that time, she handled post production assignments for a wide array of commercial campaigns, including those for Bacardi, Coca Cola, Sony, Intel, and many more.
A native of Copenhagen, Walter trained at Zenotropa Studios there, then worked at Klippegangen and Nordisk Film Shortcut, before returning to Zenotropa as Post Producer from 2005-2008. She and her husband Henrik relocated to New York City in late 2010.
ABOUT GRAVITY:Gravity is an international creative, content and brand communications company with proven expertise in three integrated business groups: Features, Commercials and Digital. With 250 talented professionals across offices in New York, Los Angeles and Tel Aviv, the company is a widely renowned generator of high-end visual effects, creative content, motion graphics, animation and digital strategy.
Gravity’s powerful combination of innovation and design are consistently aligned to help brands drive meaningful, dynamic connections with consumers - whether they experience them via television, cinema, websites, social media or mobile applications.
The company's clients include Coca-Cola, GM, DreamWorks, Warner Bros., Sony Pictures Entertainment, Mercedes Benz, Verizon, Paramount Pictures, Universal Pictures, Pantene, MGA Entertainment, Carlsberg, Kmart, and Braun. Feature film projects include “The Adjustment Bureau,” The Other Guys,” “Salt,” “The Reader” and “Ghost Town.” Gravity’s television credits include HBO’s “Bored to Death,” “The Sopranos” and “Sex and The City.”
Gravity’s New York office is located at 315 Madison Avenue, 3rd Floor, New York, NY, 10017. The phone is 212/986-1584. The company’s newly opened West Coast office is located in the Lantana Building, 3000 West Olympic Blvd., Suite # 2376, Santa Monica, CA, 90404. The phone is 310/264-3909. For more information, please visit www.gravityworld.com.
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