Launched on Tik Tok during the COVID shutdown, the social media darlings / adorable canine team are making the big showbiz leap with a new live-action/animated show.
Frederator Studios has begun developing a new live-action/animated hybrid series, Hammy and Olivia starring the series’ namesakes and social media darlings. The adorable corgi duo boasts an incredible fan base, amassed since their owner Chris Equale first started producing content during quarantine in March 2020. What began as Equale’s pandemic creative outlet became so much more when fans fell for the dog owner talking with his pets, Hammy and Olivia, in offbeat skits, complete with cartoonish sound effects, playful camera work, and plenty of costumes.
Frederator’s series targets kids ages 6+ with winks to an older audience; the show features creative storytelling, exciting adventures filled with entertainment, humor, and family-friendly chaos.
Like many, Equale found himself stuck at home navigating the unprecedented global pandemic. With COVID realities occupying the headlines, he saw a chance to provide comic relief to friends and family with the help of his corgis, Hammy and Olivia. When he posted his first video to TikTok, to his surprise, it went beyond his close circle, and millions watched it. The global reaction to his 15-second video was the catalyst needed to turn his daily focus to bringing smiles to the world during very uncertain times. Over two years, Equale produced over 700 videos receiving billions of views. Millions of fans of all ages tune in to his social media channels daily for a smile.
"We feel that whether you're a single adult or a family household, your heart will beat with these two dogs,” shared Frederator Studios director of development Isabel Schultz. “We've been wildly impressed by Chris' ability to capture such magic with just a cellphone, and we know there is a much lengthier story to unpack with these two. It's an all-hands-on-deck mission to get these two larger-than-life personas into lengthier adventures that will captivate viewers."
"One thing any animal lover will agree on is that you want to root for a corgi,” noted Equale. “They aren't blessed with the longest legs or the fluffiest tails... they are true underdogs. Frederator sees the heroes that live within these two lovable pups, and their studio's imaginative expertise has given me the creative liberty to explore infinite possibilities. Their team's alignment on prioritizing what our millions of fans have grown to love while also seeing an opportunity to immerse these established characters into a world that will complement their unique personalities has been the biggest dream come true. I've never been more excited for the limitless adventure that our fans will be able to enjoy."
Frederator Studios CEO Michael Hirsh and Schultz will produce Hammy and Olivia. Genius Brands International will develop a global licensing, merchandising, promotions, and retail program to support the brand and series.
Source: Frederator Studios