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Flawless AI Names Peter Busch Chief Strategic Officer

The film and TV AI tech company adds AI and facial animation technology veteran to leadership roster, joining former Lionsgate COO Jen Hollingsworth and company’s co-founders and co-CEOs Scott Mann and Nick Lynes.

Award-winning generative AI for film and TV leader Flawless AI has announced the appointment of industry vet Peter Busch as Chief Strategic Officer. Busch joins the company’s growing leadership team, including former Lionsgate COO, Jen Hollingsworth, who was recently appointed Chief Commercial Officer. He will report to Flawless’ co-founders and co-CEOs Scott Mann and Nick Lynes.

“Flawless has grown significantly over the past two years and as we approach the future, with the support of Peter and the rest of our incredibly talented team, we’re excited to drive our ambitious growth strategy forward,” commented Lynes and Mann in a joint statement. “We are among a small group of industry pioneers who identified the generative AI opportunity years ago and have created commercially successful products that implement our technologies at scale.”

Busch brings over 20 years of industry experience in film production, technology growth stage and go-to-market. He started his career in traditional 2D and 3D animation with Warner Bros. and Paramount respectively. He previously worked with computer vision company Image Metrics in 2007, where he was instrumental in the initial adoption of its facial animation technology, used in the Academy Award winner The Curious Case of Benjamin Button. Nominated in 2015, for a Scientific and Technical Academy award, Busch’s other notable accolades include Kong vs Godzilla, Horizon, Call of Duty, Madden, FIFA, Halo, and Destiny.

“It is an honor to join the incredible leadership team at Flawless,” said Busch. “From top to bottom, Flawless is assembling a world-class team of experts to break the mold of traditional filmmaking and storytelling. I am happy to assist in bringing Flawless’ AI capabilities to Hollywood in an extremely responsible way. The deep care and responsibility for the industry artists and engineers who have made storytelling possible is evident in every conversation I’ve been a part of.”

Busch helped co-found facial animation B2B Faceware Technologies in 2012, helping expand its reach to nearly 4,000 studios in 90 countries around the world. The company’s technology was used on numerous projects in Film, TV, AAA Games, VR, AR, and MR before its acquisition by Facebank, Inc. in 2021.

“This team fully appreciates the challenges ahead,” added Busch. “The scale of impact that our tools will have on the industry and the world is truly magnificent. I could not be joining at a better time.”

Source: Flawless AI

Debbie Diamond Sarto's picture

Debbie Diamond Sarto is news editor at Animation World Network.