Arsenal FX, a special effects and finishing boutique catering to a diverse global client base that spans Advertising, Film, and Sports, has announced its official launch in Santa Monica, California.
Founder/Artist Mark Leiss embarks on the venture with the support of Executive Producer Ashley Hydrick and Graphic Artist/Compositor Joseph Grosso. Arsenal FX has already worked with many prestigious clients, including Triple Double, Fox Sports, NFL, Chevrolet, Saab, Buick, Pontiac, Cadillac, Bumble Bee, and Walmart and the company also recently completed music videos for Jamie Foxx, Bow Wow and Nickelback.
Leiss is a graduate of the Grove School of Music, and a multi-talented artist with 20 years of experience in film, television, and music videos. He enjoyed a successful tenure at Jigsaw Editorial, before initiating work via Arsenal FX in October of last year. As an editor and visual effects artist, Leiss has lent his talents to many notable advertising projects, including Saab's CYCLE, Honda's DOG SHOW, and BMW's FREEWAY, work that garnered him an Emmy nomination for editing.
Prior to the launch of Arsenal FX, Hydrick was a staff producer at Beast Editorial. Visual effects have also figured prominently into her work history. As the lead scheduler at Digital Magic, Hydrick worked on commercials and TV programming such as STAR TREK and BUFFY THE VAMPIRE SLAYER.
Grosso, an accomplished Flame Artist, Compositor, and Graphic Artist, has years of experience in post production, much of it spent under the tutelage of Leiss, whom Grosso assisted at their previous roost, Jigsaw, from 2003 through 2008. During that time, he also had the opportunity to do some Flame work of his own, refining his skills and branching out as a freelance artist in his own right. Grosso's credits include music video and commercial projects for Deadly Syndrome's "Emily Paints," The Submarines' "Peace and Hate," NFL Network "Bold Predictions - Eli" and "Bold Predictions - Dentist" as well as "Polygarol" and "Eau De Polygamie" for the HBO series BIG LOVE.
Arsenal FX has also formed an association with graphics company Carosall, featuring artists Ryan Gibson, Lauren Mayer-Beug, and Nathan Boldman, whose work includes the opening of 24 and projects for Fox Sports and Comcast.
