Integration will optimize inter-departmental collaboration, enhancing overall service offerings; leading the transition are award-winning editors Eddie Kesler and Matt Barron.
Company 3/Method Studios' Atlanta location has merged its creative editorial team (formerly Beast Editorial) under the Company 3 banner. It is investing in connectivity and remote workflow technology to incorporate the previously independent editorial team into its full suite of post offerings.
The editorial group integration into the company pipeline, led by award-winning editors Eddie Kesler and Matt Barron, will allow for enhanced collaboration among the visual effects, color, and sound departments, according to Company 3 Atlanta's managing director/colorist Billy Gabor.
"We believe this development will be particularly compelling for clients seeking the convenience and quality assurance we provide as an end-to-end, offline-to-delivery post facility," Gabor said.
"The Atlanta advertising industry has embraced our high level of creative editorial work," commented Company 3/Method Studios' president Stefan Sonnenfeld. "We're making this investment in Atlanta to pull that team more closely into the Company 3 fold. We will now be able to leverage that infrastructure and the incredible editorial talent to enhance our service offerings overall."
Recent campaigns produced from offline-to-delivery include: Adidas's “One More,” Iris Worldwide; Coca-Cola's “Coke With Coffee,” KO:OP; and Corona Extra's “Shaq Corona Hotline Audition,” Cramer-Krasselt.
Source: Company 3/Method Studios