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Blinkink and Whiskas Explore a Cat’s Mind Using Stop-Motion and Puppetry

Studio teams with creative agency AMV BBDO to conceptualize a feline dream in ‘Purr More’ cat food commercial, directed by expert cat whisperer Nina Gantz.

Blinkink’s BAFTA winning director and expert cat whisperer, Nina Gantz, was recently tapped by creative agency AMV BBDO to create a spot for Whiskas. The result… a cat’s dream conceptualized with stop-motion animation and in camera puppetry that transports the viewer into a feline heaven.

In the short, we venture inside a cat's imagination to better understand what happens when they purr. By creating set elements at different scales, our live-action cat was fully immersed in the crafted worlds.

To get a look at how this impressive spot was created, check out the behind the scene action here.

Source: Blinkink