Animasia Studio named program distributor and licensee in South East Asia for the popular anime series franchise; company tasked with promoting non-toy merchandise and events.
ADK Emotions’ animated TV series, Beyblade Burst, premiered on RTV Indonesia on Dec 30, 2020, airing every Wednesday 3:00pm to 4:00pm with two back-to-back episodes in the primetime kids’ slot. A manga series originally released by Shogakukanin in 2015, the anime series release followed in April 2016. The story revolves around Valt Aoi as he practices Beyblade. He and his Beyblade Valtryek face off against friends, classmates, and rivals to work his way up to become the world’s number one Blader.
Animasia Studio has been named the program distributor and master licensee, appointed by ADK Emotions for Beyblade Burst non-toy merchandise and events for South East Asia Markets (Malaysia, Indonesia, Singapore, and Brunei). RTV has been working with Animasia Studio as the local agent in Indonesia for licensing & merchandising.
“We are excited to collaborate on Beyblade Burst with Indonesia’s Number 1 Kids Channel RTV with their commitment to primetime TV broadcasting and marketing strength in licensing,” commented Animasia Studio executive director, Raye Lee. “We have confidence that we can build a strong licensing franchise for Beyblade Burst in Indonesia with a series of ground events and unique merchandise roll out plan right after the COVID situation is under control.”
“We are beyond proud to air Beyblade Burst on our channel,” added RTV CEO Artine Utomo. “We hope that the collaboration between Animasia Studio and RTV can strengthen in the years to come and can be developed further in the future. We wish Animasia Studio success for their other productions.”
“We are also excited to work with RTV Indonesia and Animasia Studio on Beyblade Burst,” shared ADK Emotions group leader of global business dept. Katsuki Masai. “RTV Indonesia will definitely make Beyblade Burst business strong in the region.”
Source: ADK Emotions
