In her new role, the newly promoted company veteran will be responsible for increasing the division’s strategic efforts to lead growth in the industry.
In 1999 Autodesk established its role as a software provider to the media and entertainment industry with the acquisition of Discreet Logic. Along with the company came its talent, including Diana Colella, who now as a veteran Autodesk employee has been promoted to senior vice president of the company’s Media & Entertainment (M&E) vertical solutions group, which oversees collections of tools used in both film and television production and videogame development. In her new role, Colella is responsible for increasing the visibility and strategic focus of her division’s efforts, leading growth in the industry.
Colella began her career at Autodesk as a finance business partner, but subsequently brought her organizational experience to a broad range of roles including product management; product design; worldwide support and services; sales; and operations. In addition to her extensive knowledge of the M&E industry, she has led several high-profile cross-industry initiatives, including the launch of the One AutoCAD vertical toolset and the Genuine program to increase licensing compliance.
“It’s truly an exciting time in the M&E industry, which has always had to innovate and respond to changing market dynamics,” commented Colella. “Now more than ever. The pandemic has disrupted the industry. The cloud is accelerating faster than any of us would have imagined. I am eager to see Autodesk seize on new opportunities and play a bigger part in the industry.”
Colella is based out of Montreal, Quebec. Prior to Autodesk, she worked as an auditor at KPMG. She holds a Bachelor of Commerce in Accounting from Concordia University and an MBA from McGill/HEC University.