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9 Story’s ‘Wild Kratts’ Sees Major Expansion in China

New agreements span broadcast, digital and licensing representation.

TORONTO, ON -- 9 Story Media Group has announced several new deals in China for the animated series Wild Kratts. Chinese national broadcaster China Central Television (CCTV), has acquired broadcast rights with the series airing on its CCTV-14 kids channel Monday to Fridays at 12:00 pm.

In partnership with Beijing-based Pacific Media Group, a host of digital sales have also been secured, including an exclusive agreement with Youku and Alibaba for seasons 1 to 3. Further content placement for season 4 has been secured with many of China’s leading digital platforms, including CNTV, iqiyi, LeTV, PPTV, and SMG. Pacific Media Group has also been appointed as the licensing agent for the territory, charged with bringing in new local licensees and securing distribution for existing global merchandise, including the toy line from master toy partner Wicked Cool Toys.

Now in its fifth season, Wild Kratts premiered on PBS KIDS in the U.S. in 2011 and on TVO, Knowledge Network and Télé-Quebec in Canada.  A co-production between Kratt Brothers Company and 9 Story Media Group, Wild Kratts is distributed in the U.S. and Canada by Kratt Brothers Company and internationally by 9 Story Media Group. The series was created and developed by real life brothers and zoologists, Martin and Chris Kratt who star in the show as animated versions of themselves.

The series also has tremendous global reach, airing in over 180 countries across 18 different languages. Broadcast partners include Discovery Kids (Latin America and Asia), Super RTL (Germany), TV3 (Spain), Canal Panda (Spain), RTE (Ireland), VRT (Belgium), Minimax (Eastern Europe), Media Corp PTD Ltd. (Singapore), Primetime (Colombia), Minika (Turkey), E Junior (UAE) and Al Jazeera Children’s Channel (Middle East).

Source: 9 Story Media Group