9 Story Media Group appoints cable programming pioneer and technology entrepreneur Geraldine Laybourne to the company's board of directors.
TORONTO, CANADA -- 9 Story Media Group has announced the appointment of Geraldine Laybourne to its board of directors. Laybourne, a self-described serial media and technology entrepreneur, is widely recognized as one of the most powerful women in television. She was a cable programming pioneer in the 80’s and 90’s, leading the team that created Nickelodeon and Nick at Nite. Laybourne then went on to serve as president of Disney/ABC Cable Networks and later founded Oxygen Media, where she served as Chairman and CEO until she sold the company to NBC Universal in 2007. Currently, Laybourne is the Chairman and co-Founder of Kandu, a kid’s technology company.
Laybourne’s appointment follows 9 Story’s recent acquisition of the award winning studio Brown Bag Films and is part of the company’s strategy to become a first choice destination for creators and show runners.
“We are overjoyed to welcome Geraldine Laybourne to our Board of Directors,” said Vince Commisso, President and CEO of 9 Story Media Group. “We have been on a mission to become the go-to studio for top quality, creator driven kids’ projects. Hiring Natalie Dumoulin as our VP, Creative Affairs last year was the first step and our recent acquisition of Brown Bag Films solidified that position. Gerry has been an absolute leader over the course of her career for her support of creator-led projects. As a board member, her expertise and counsel will be absolutely invaluable as we grow to become a global leader in kids and family entertainment on all platforms.”
“I was drawn to 9 Story for several reasons, the sincerity of their creator-driven mission, their track record of best-in-market production and the impressive talent in the company,” said Laybourne. “Traditional kids’ networks are demanding new content and new approaches on a daily basis; and new platforms are recognizing how invaluable and sticky kids’ content is to their platform. It is a great time to grow a kid’s content company.”
Source: 9 Story Media Group
Formerly Editor-in-Chief of Animation World Network, Jennifer Wolfe has worked in the Media & Entertainment industry as a writer and PR professional since 2003.
