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The 28th Annual Daytime Emmy Awards were presented on May 18, 2001 by the National Academy of Television Arts and Sciences. Emmy Awards are presented to daytime television programs that are broadcast nationally between the hours of 2 a.m. and 6 p.m.

New Yorks Quiet Man recently created visual effects for three 30-second spots for Mike's Hard Lemonade. In each spot, the victim either a lumberjack, a distracted marine biologist or an unfastened construction worker enjoys recovering from a serious accident with a mug of Mike's Hard Lemonade. "There is a great deal of humor in the inappropriate," says Quiet Man creative director and founder Johnnie Semerad about the Monty Python-esque storylines behind the three spots.

DMA Animation created the broadcast design package for the Lifetime Network's new television franchise, DANCESPORT CHAMPIONSHIPS. The DanceSport event took place in Monaco, where the world's best dancers met for this international competition. DMA designed a rhythmic flowing show open to highlight the beauty and motion of the dancers. DMA's design package included an open, bumpers and lower thirds along with other ancillary graphic elements, using a combination of live action footage and CGI ribbons. DMA Animation designs for television, film, the Internet and new media.

Exploding into the top spot at the box office this Memorial Day weekend was Buena Vistas PEARL HARBOR, which made a triumphant nationwide debut, grossing $75.1 million. The 3-hour, action-packed movie is set during the time of the Japanese bombing of Pearl Harbor, where two friends (Ben Affleck and Josh Hartnett) are caught up in the events that draw the United States into World War II. DreamWorks' CG-animated film SHREK more than withstood the heavy bombardment, slipping down one notch from first to second with $54.2 million during its second weekend.

Further strengthening the company's conceptualization and implementation of brand development and expression, head of creative services Elaine Cantwell announced the addition of three members to 3 Ring Circus' creative team. Enhancing the well-established creative capabilities of 3 Ring Circus, the addition of designer Dan Garcia and animators Josh Graham and Steven Dudeck will provide the company with greater flexibility and a broader perspective within the constantly evolving world of brand development.

Gerry Legros has been appointed vice-president / head of production at Calibre Digital Pictures. After earning a television broadcasting degree from Mohawk College, Gerry became floor director and cameraman for CityTV's weekend news team. He juggled this dual role with a position at Magnetic North as a videotape operator for two years before a brief stint at Command Post. He then spent six years at Dome Productions as supervisor of the central equipment room, wrangling gear for a variety of departments.

Glassworks, a London post-production house, has recently completed work on a commercial for American car legend Cadillacs new Escalade sports utility vehicle. The commercial showcases Glassworks skills in 3D modeling and animation in some explosive action sequences during a high-speed chase with missiles. The smoke effects were created using Glassworks' own smoke effect plugin which was integrated into Mental Images' Mental Ray. The plugin has the capability of adding an unlimited amount of smoke trails to any 3D scene and can be fine-tuned to create a precise look.