We are a growing animation studio on the east coast, specializing in 3D character animation.
We are usually immersed in production and seeking to work with a rep to promote us and secure new projects (advertising, educational, broadcast design, etc)
Has anyone gone through the process of seeking out and selecting a rep ?
How to locate and/or narrow down the field ? How to make initial approach ?
In-house or outside rep ? Pros, cons ?
How do their rates/commissions usually break down ?
How important is it that they have experience with animation companies ?
Any relevant articles or your own rep stories - positive, negative, etc - would be appreciated ...
Thanks