A Closer Look: Pokemania, Who's Next?
Three new Scandinavian markets surrendered their airwaves to Pokemania.
Worldwide sensation Pokemon was recently sold to TV4 in Sweden, TV2 in
Denmark and TV2 in Norway. The show will hit the new territories in January
and February 2000. The international distributor, Lacey Entertainment, also
announced the sale of the Pikachu-vehicle to ATV in Turkey and Noga
Communications' Children's Channel in Israel.
The Pokemon phenomenon began in America in 1998 with the release of the