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Category: Commercials

Heading to Stuttgart Headline News

FMX 2024 Shares The Latest Program Confirmations

4-day event kicks off in Stuttgart on April 23, 2024; new program confirmations include ‘The Power of Collaboration’ a discussion of Global Inclusion, Community, and Connection and Feature VFX: A look behind the scenes of ‘The Creator;’ tickets are now on sale

game trailers Headline News

Watch: ‘Empire of the Ants’ Trailer with Cutting-Edge Photoreal Visuals Using UE5

By Dan Sarto | Friday, March 15, 2024 at 12:02pm

Ahead of its GDC showcase next week, Microids and Tower Five have dropped a gameplay trailer for their upcoming photorealistic real-time strategy game that immerses players in a magnificently microscopic forest ecosystem as an ant sworn to protect the colony at all costs.

Business Headline News

Multihouse Creative and Demente Animation Form Strategic Partnership

New deal expands Multihouse’s live-action production offerings, adding animation integration across its various sectors, including Multihouse Impact and Creative Agency divisions.

careers in animation Headline News

Podcast EP 245: Exit 73 Studios Indie Game Dev Journey With '#Blud'

Animation studio co-founders Chris Burns and Bob Fox discuss breaking into the game industry, getting a producer, and the upcoming release of their indie game, coming later this year.  

Not Quite Farm to Table Headline News

What’s Cooking U.K.? Biscuit and Grey London Team for PETA Pork Campaign

The promo project includes the hard-hitting film ‘Pig Farm,’ which highlights British pig farming practices and calls for the public to go vegan; gory merchandise such as a calendar measured in pig years will also be available for purchase.

Awards Headline News

‘The Creator,’ ‘Spider-Man: Across the Spider-Verse’ and ‘The Last of Us’ Top VES Awards

By Dan Sarto | Wednesday, February 21, 2024 at 10:59pm

Gareth Edwards’ innovative sci-fi drama set during a future global war between mankind and AI simulants takes home 5 awards, while the hit ‘Spider-Man: Into the Spider-Verse’ sequel takes home 4; HBO’s critically acclaimed, Emmy Award-winning game adaptation series also garners 4 awards. 

Commercials Headline News

Nexus Help Progressive Take Flight in 3 New Animated Spots

Director Conor Finnegan taps his stop-motion roots to bring texture and personality to new feathered friends Chuck and Gina featured in the insurance company’s first 3D animated campaign. 

The Best in U.K. Animation Headline News

2024 British Animation Awards Finalists Announced

Aardman and Netflix’s ‘Chicken Run: Dawn of the Nugget’ and Sky Cinema’s ‘The Amazing Maurice’ among the selections in the Best Feature Film category; winners will be announced at the awards ceremony on March 7.

Commercials Headline News

Platige Image Shares ‘Versace’s Bright Crystal’ Campaign

The BAFTA-winning studio captures director Gordon von Steiner’s vision, contributing VFX including the creation of a mysterious liquid acting as a portal to an alternate reality.

Awards Headline News

28th Annual Art Directors Guild Awards Announced

Award-winning and Oscar nominated films ‘Poor Things’ and ‘Oppenheimer’ win top ADG honors for production design in “Fantasy Feature Film” and “Period Feature Film” respectively; ‘Spider-Man: Across the Spider-Verse’ honored in ‘Animated Feature’ category.

In Passing Headline News

Stop Motion Animator and Director Mark Gustafson Passes at 63

The Oscar, Annie, Emmy, and BAFTA-winning creative, known for his work on ‘Guillermo del Toro’s Pinocchio,’ ‘Fantastic Mr. Fox,’ ‘Meet the Raisins,’ and many other stop-motion projects, has died of a heart attack.

mentorship programs Headline News

Dash Studio and Demo Duck Launch 2024 Motion Mentorship Program

By Dan Sarto | Friday, January 26, 2024 at 2:33pm

Applications now being accepted for 6-month, online-only program, starting next month, that will provide tutorage, advice, and connection building for young creatives in the motion design industry who identify with underrepresented communities.  

Awards Headline News

Telly Awards Organizers Launch The Collision Awards

By Dan Sarto | Friday, January 26, 2024 at 1:33pm

Entries now being accepted for new platform, the first solely dedicated to honoring all forms of animation and motion design across Marketing & Communications, Commercials, Television, Film, Experiential, Games & XR; early entry deadline set for March 8, 2024. 

Commercials Headline News

Alkemy X’s Creative Studio Adds Remade to U.S. Commercial Roster

The design-based animation studio specializes in hand-drawn and cell animation and boasts notable clients including Google, Indeed, The Philadelphia Museum of Art, and Hermès.

careers in animation Headline News

Podcast EP 238: How Alistair Nicholls Turned Claymation into a Beautiful Career

The U.K.-based Moon Studios founder shares his professional journey from launching his own studio to landing work with clients like Nickelodeon, Felix the 1st, and Far Caspian.

Who Doesn’t Love Between the Lions ANIMATIONWorld

Richard O’Connor Talks the Good, the Bad, and the Amusing

For the Ace & Son studio founder, finding projects that matter, that focus on the complexities of living in a flawed world, brings purpose and sustainability despite the financial challenges, like the pro bono music video for The Exbats’ ‘Doorman,’ inspired by 'Superjail’s Christy Karacas, about a girl who wants to beat up a bar bouncer.

VFX for commercials Headline News

Impossible Objects Dreams Up ‘All Kinds of Fields’ for John Deere

Directed by Jay Walker, the spot tapped studios’ technical expertise using CG, LED volume shoot and traditional VFX to visually realize a young girl’s dream. 

The Duracell Bunny Has Rudolf’s Back Headline News

The Mill Shares ‘Bunny Saves Christmas’ Duracell Campaign

Go behind-the-scenes as the iconic mascot saves Santa from a Xmas power outage in the charming, animated advert, directed by Geoffroy Barbet Massin; the spot clearly reminds viewers – and Rudolf - it's best to ALWAYS have a couple spare AA batteries on hand.

PSAs Headline News

Nomint Creates ‘Up in Smoke’ for WWF to Address the Global Climate Crisis

Released at COP28, the short integrates stop-motion animation with real smoke, immersing viewers in a world where a young girl confronts a smoke-filled environment; experience the film and take a look behind the scenes.

careers in animation Headline News

Podcast EP 236: Danny Robashkin & Creating ‘MAKE’ Originals Micro Shorts

The Minnesota-based animation studio founder discusses his company’s success with commercial projects and its new path creating original micro short series for social media. 

Diggin’ This Rockin Fun PSA ANIMATIONWorld

IdeaRocket Uses 2D Moles to Spread the Word for Dig Safety Awareness

For studio founder William Gadea, what better way to promote Indiana 811’s need to dramatize the possible negative consequences of digging up your yard without first located any underground utility lines than with Holey Moley as a rockin’ and rollin’, jumpsuit-wearing mole sporting a giant hair wave and a crew of sequined squirrel back-up singers.

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