Gotcha. I think it's possible to use that grand style, but just keep in mind that you have 30 seconds to get your idea across, and they don't typically have the option (or desire) to loop it over and over again like we are on the net. You'll need to make some choices in how you use it. Too much detail just ends up distracting from the intent. Perhaps it can be made just a tad simpler without loosing the feel, distilling what makes that style important (and still leaving in the things that make it rewatchable), or even as simple as cutting down on the number of shots and giving each set more screen time (and the viewer more comprehension time). It's certainly a delicate balance to say the least.
It might also be one of the reasons (aside from cost) that commercials don't typically use a visually complex style like this.
Timing is everything in animation. It is the core of its being. The pacing is too fast on your commercial. I don't know that subtracting detail would help the super fast location and scene changes. I showed it to a couple of colleagues here with no explanation and sadly none of them knew what you were selling. Watch the United Airlines animated commericals to see how animation can be used effectively to communicate an idea or "value" for a company. Get your pacing and timing down now, so that when it comes time to do larger projects you won't still be struggling with it.
On a different note: Why does the opening title card copy the old Mickey Mouse shorts title cards?
Thanks for your intrest. In short, I agree and have given you a longer private message since this ground has already be somewhat covered. Blessings Tom
Gotcha. I think it's possible to use that grand style, but just keep in mind that you have 30 seconds to get your idea across, and they don't typically have the option (or desire) to loop it over and over again like we are on the net. You'll need to make some choices in how you use it. Too much detail just ends up distracting from the intent. Perhaps it can be made just a tad simpler without loosing the feel, distilling what makes that style important (and still leaving in the things that make it rewatchable), or even as simple as cutting down on the number of shots and giving each set more screen time (and the viewer more comprehension time). It's certainly a delicate balance to say the least.
It might also be one of the reasons (aside from cost) that commercials don't typically use a visually complex style like this.
Producing solidily ok animation since 2001.
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Timing is everything in animation. It is the core of its being. The pacing is too fast on your commercial. I don't know that subtracting detail would help the super fast location and scene changes. I showed it to a couple of colleagues here with no explanation and sadly none of them knew what you were selling. Watch the United Airlines animated commericals to see how animation can be used effectively to communicate an idea or "value" for a company. Get your pacing and timing down now, so that when it comes time to do larger projects you won't still be struggling with it.
On a different note: Why does the opening title card copy the old Mickey Mouse shorts title cards?
Sorry - I'm new to this forum and thought page "1" was the most recent posts - so my post above is a little bit late in the thread of discussion.
Thanks for your intrest. In short, I agree and have given you a longer private message since this ground has already be somewhat covered. Blessings Tom
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