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Behind the Scenes with Psyop on Sherwin-Williams “Emerald, Epiphany”

Practical Effects captured with Spike, The Marmalade's high-speed motion control system 


Watch as Psyop and the agency crew from McKinney bring a new level of speed and precision to this spectacular new spot for Sherwin-Williams’ Emerald paint line using Spike, the motion control system developed by German company The Marmalade.

All the footage was captured with a Phantom camera at 900-4000 fps then edited and composited on-the-fly with Flame on set.

Watch behind the scenes:

Watch the finished spot:

Client: Sherwin-Williams
Agency: Mckinney
CD: Ellen Steinberg
AD: Jordan Eakin
Copywriter: David Sloan

Production: Psyop
Directors: Eben Mears, Lauren Indovina

Motion Control: The Marmalade

Music: Beacon Street Studios

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