Broadway Video DesignLab has hired Lisanne McDonald, an exec producer with broad experience spanning vfx, design and live action for film and television. She reports directly to managing director Karen Stewart.
Prior to her permanent position with DesignLab, McDonald was a freelance producer with the company.
McDonald has produced broadcast design and network branding and re-branding packaging projects, in addition to episodics, talk shows, commercials, documentaries and new media applications.
Her responsibilities include expanding the scope of business opportunities in the broadcast and commercial arenas, helping guide and direct work in support of the creative team, handling financial aspects of the business, managing human resources, and creating and executing both short and long-term business plans.
As a senior producer, McDonald has held freelance posts at Click 3X, TZ, Cyclotron and Lee Hunt Assoc.
Her live-action credits include associate producer on MADIGAN MEN, an ATG/ABC sitcom starring Gabriel Bryne, line producer on Comedy Central's UPRIGHT CITIZENS BRIGADE and STRANGERS WITH CANDY, and producer on BONEHEAD DETECTIVES OF THE PALEO WORLD, a kids show that aired on the Discovery Channel.
DesignLab is Broadway Video's broadcast design, visual effects and production company, specializing in identity packages, on-air promotions, title sequences, show opens, interstitial graphics, commercials and logo animations. DesignLab provides a range of services, including concept development, storyboarding, art direction, production management, live action, animation and vfx.
Founded by Lorne Michaels, the creator of SATURDAY NIGHT LIVE, Broadway Video (www.broadwayvideo.com
) is one of New York's leading independent entertainment companies, encompassing all aspects of development, production, post-production and distribution.