Press Release from Nickelodeon
Burbank, Calif., June 14, 2010 – Nickelodeon, the number-one kids’ brand and largest producer of television animation in the world, wraps up Independence Day weekend with the premiere of a new SpongeBob SquarePants special, “The Clash of Triton,” on Monday, July 5, at 8:00 p.m. ET/PT. The half-hour special features celebrity guest stars Victoria Beckham as Queen Amphitrite; John O’Hurley as her husband, King Neptune; and Sebastian Bach (Skid Row) as their rebellious son, Triton. Following the special, a week of all-new SpongeBob episodes will premiere Tuesday, July 6, through Friday, July 9, at 8:00 p.m. (ET/PT) on Nickelodeon.
“We’re happy to have such a talented and eclectic group of celebrities lend their voices to this SpongeBob special,” said Brown Johnson, President, Animation, Nickelodeon and MTVN Kids and Family Group. “Victoria, John and Sebastian truly brought Bikini Bottom’s Royal Family to life!”
“I was so thrilled when I was asked to be a part of SpongeBob as my children love the show,” said Beckham. “When I told the boys that I was going to be on the show, they were so excited! I had such a great time recording the voice of Queen Amphitrite. How fun to be a Queen for a day! We are all looking forward to watching it together.”
In “The Clash of Triton,” King Neptune wants to celebrate his 5,000th birthday at the hottest spot in town – none other then the Krusty Krab! SpongeBob and crew spare no expense for the gala, rolling out the red carpet to welcome the royal family. Despite their best efforts, the absence of Neptune’s son, Triton, brings down the king’s spirits and spoils the festivities for everyone, especially his wife, Queen Amphitrite. The gang soon learns that Neptune banished his son to a deserted island until Triton is ready to follow in his father’s footsteps. Determined to make this the king’s happiest birthday ever and save the day, SpongeBob sets out to find Triton and bring him back to the party. Unfortunately no one anticipated Triton’s wrath and now Bikini Bottom may get caught in the net of revenge meant for his father.
The premiere and encores of “The Clash of Triton” will be simulcast on Nickelodeon Mobile, and the special episode will be available on download-to-own platforms following its on-air premiere. Additionally, Nickelodeon will launch a Game of the Week themed to the special on Monday, July 5, called “SpongeBob SquarePants: The Clash of Triton.” In the game, available on http://spongebob.nick.com , players must prevent Triton from ruining Neptune’s party and ravaging all of Bikini Bottom. “SpongeBob’s Clash of Triton” will be available July 13 on DVD from Nickelodeon Home Entertainment and Paramount Home Entertainment.
Since its launch in July 1999, SpongeBob SquarePants has emerged as a pop culture phenomenon drawing more than 100,000,000 total viewers every quarter across all Nickelodeon networks and has been the number-one animated program with Kids 2-11 for more than eight consecutive years on Nickelodeon. The show is seen in 171 markets in 26 languages and is the most widely distributed property in MTV Networks’ history.
Nickelodeon, now in its 31st year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in more than 100 million households and has been the number-one-rated basic cable network for 16 consecutive years. For more information or artwork, visit www.nickpress.com . Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE: VIA - News, VIA.B - News).