Dino Train Signs Deal with Norway at MIPTV
Created 03/29/2009 - 23:00
The Jim Henson Company and BIG Communications are showcasing their new CG animated series DINOSAUR TRAIN at this year's MIPTV market. DINOSAUR TRAIN is produced by The Jim Henson Company with Singapore's BIG acting as co-producer and with the participation and assistance of the Singapore Media Development Authority.
The MIPTV market has provided the forum to finalize The Jim Henson Company's latest agreement regarding the series with Norway's public broadcaster NRK, who has acquired television broadcast rights for the territory. This new agreement comes on the heels of recently-announced broadcast license agreements in Canada with TV Ontario and British Columbia's Knowledge, and the appointment of RC2 Corporation as the global master toy licensee for the series. Under the multi-year agreement, RC2 Corp.'s Learning Curve Brands will feature a line of preschool products that will debut in the last half of 2010 and bring to life the rich and detailed world of the series.
Created by Craig Bartlett (HEY ARNOLD!), DINOSAUR TRAIN embraces and celebrates the fascination that preschoolers have with both dinosaurs and trains while encouraging basic scientific thinking and skills as the audience learns about natural science, natural history and paleontology. The series is currently in production for 40 half-hour episodes (80 x 11 minute episodes) and will join other top-ranked PBS KIDS preschool series in fall 2009 including The Jim Henson Company's series SID THE SCIENCE KID, which premiered in fall 2008, and which is also on offer at MIPTV.
Craig Bartlett, Brian Henson, Lisa Henson and Halle Stanford will exec produce. The Jim Henson Company will oversee all ancillary exploitation of the property, including international television and video sales, and worldwide licensing and merchandising. PBS will handle DVD distribution to consumer and education markets in North America. U.K. production and financial support is being provided by Ingenious Media.