Columbus, OH -- PromaxBDA tapped motion design and animation studio Spacejunk [1]to create the open for the 2012 Sports Media Marketing Awards Show.
The concept behind the piece is care and detail that goes into athletic gear as a metaphor for the intense passion and focus of sports media marketing. To embody this spirit, the athletic presence and power is delivered through sound design, animation and design rather than traditional images of sport.
Source: Spacejunk
Links:
[1] http://spacejunkmedia.com/