Mobile Sites Launched for Astro Boy and Boogiepop Phantom

Press Release from Right Stuf Inc.

GRIMES, IA, October 8, 2009 – Anime producer and distributor Right Stuf, Inc. and Nozomi Entertainment are pleased to launch mobile sites for two fan-favorite series, ASTRO BOY ( http://astroboy.rightstuf.com/m/ [1]) and BOOGIEPOP PHANTOM (http://boogiepop.rightstuf.com/m/ [2]).

Each site is tailored for use with mobile phones and computing devices and can be accessed via its mobile URL, as well as QR Codes found on the packaging for selectedAstro Boy DVD Mini Sets and the Astro Boy: The Beginning DVD, which are now in stores, and the Boogiepop Phantom / Boogiepop and Others DVD Collection, which streets on October 28, 2009.

At astroboy.rightstuf.com/m/, visitors can access the Astro Boy series trailer and find a full listing of the various DVD releases of the 1963 television classic. The Boogiepopmobile site – at boogiepop.rightstuf.com/m/ – offers access to trailers for the Boogiepop Phantom anime and its live-action movie prequel, Boogiepop and Others, and it provides background information about the series and its releases.

The decision to launch mobile sites for the series was an easy one, according to Right Stuf President and CEO Shawne Kleckner. “Anime fans have always been early adopters, and this continues to be the case with Web-capable mobile devices. The new mobile sites – in conjunction with the scannable QR Codes – are yet another way for fans to connect with and find out more about these two series.”

Mobile sites for other Right Stuf and Nozomi Entertainment series are planned for the future.

ABOUT RIGHT STUF, INC.

Currently celebrating its 21st year in business, Right Stuf, Inc. was one of the first players in the U.S. Japanese Animation ("anime") industry, as both an anime producer/distributor and a retailer. Right Stuf works to promote knowledge of its own products, as well as the anime and manga industry, in general, through its online storefront at RightStuf.com and a variety of media including podcasts and special publications.

Nozomi Entertainment, Right Stuf’s production division, is dedicated to the highest quality releases. True to the Japanese word that inspired its name, Nozomi’s focus is on“what fans want.” By focusing on a limited number of anime properties each year, the Nozomi production team ensures each release receives the care and attention to detail it deserves.

From anime classics like Astro Boy, Kimba and Gigantor to modern comedies, dramas and favorites such as The Irresponsible Captain Tylor, His and Her Circumstances,Gravitation, Shingu: Secret of the Stellar Wars, Ninja Nonsense, To Heart, The Third: The Girl With the Blue Eye, Emma: A Victorian Romance, Maria Watches Over Us, ARIA,Gakuen Alice and Rental Magica, Right Stuf and Nozomi Entertainment produce quality programming for fans of all ages and interests. For more information, visitwww.rightstuf.com and www.nozomient.com [3].