EMI Signs The Goob

Press Release from Assorted Nuts Animation Studios

Assorted Nuts Animation Studios’ animated character Dwayne “The Goob” Gunderson has signed a record deal with EMI. The agreement includes music, associated digital content and products as well merchandising.

Published in May of 2008, The Goob quickly became a mobile phone hit in Europe with over 5 million content downloads within the first year. The success led to The Goob being picked up by Strike.TV where it was launched in the August of 2009. In his videos, The Goob played a lot of music, a talent that is now being taken to the next level.

The first single is scheduled to be released in early 2010.

* “Wow! My dream was always been to become a famous actor. Now look at me! I’m gonna be a proper artist with EMI.” says Dwayne ‘The Goob’ Gunderson

* “It’s unique and exciting. EMI is a perfect partner who is very progressive in their efforts in the digital arena.” says Magnus Jansson, CEO of Assorted Nuts Animation Studios

* I’ve been following The Goob’s journey in the USA and look forward to working with him and his career in music! Says Åsa Törneryd, CEO of EMI Music.

About theGoob

Dwayne ‘theGoob’ Gunderson is the world’s first animated blogger. His video-blog, “shot” with his mobile phone’s camera, chronicles his journey from rural Alabama to the big lights of Tinseltown, all in pursuit of his dream of silver screen fame. Launched in 2008, the project was distributed to mobile phones by Sony Ericsson in Europe and has to date had over five million content downloads. In March 2009, theGoob released his first music video, marking the first step of his musical career. His blog is available online at http://www.thegoob.com [1].

About Assorted Nuts Animation Studios

Assorted Nuts Animation Studios, founded in 2002, is an independent development house based in Sweden. The studio develops and exploits intellectual properties for the international market; Animated feature films, TV-series & on-demand content, spanning all age-groups, from pre-school to family entertainment to adult comedy.

To find out more about Strike.TV please visit www.strike.tv  [2]