m4e announced huge success for the new TV series Mia and me (26 x 23’) at its German TV launch on KiKA. Premiering on Monday, August6, 2012, at 7:00 pm and since then broadcasted daily, the fantasy-adventure series reaches up to 33 percent in market shares and thus approximately 300,000 children within the target group of 3-13 years (source: AGF/GfK TV Scope). The average ratings are at 29 percent, which can be considered as very high for the launch of a new TV series.
Mia and me is a co-production of Lucky Punch GmbH – a joint venture between m4e AG and the creator of the series, Gerhard Hahn – with Rainbow S.r.l. from Italy and the Canadian studio March Entertainment, as well as ZDF German Television Network. At the 19th International Trickfilm-Festival Stuttgart (ITFS), one of the biggest and most relevant festivals for animated film in the world, a kid’s jury honored Mia and me on May 13, 2012, as Best Animation Series for Kids.
Source: m4e AG